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Technology

Social Media Sentiment Analysis Dashboard

Real-time brand sentiment tracking across social media platforms

  • Python
  • NLP
  • Tableau

About this project

Developed a social media monitoring platform that tracks brand mentions, analyzes sentiment, and identifies trending topics across Twitter, Facebook, Instagram, and Reddit. Uses natural language processing to categorize mentions as positive, negative, or neutral, and provides real-time alerts for potential PR issues. Helped the marketing team respond 3x faster to customer concerns.